Andrea, a technologist, inventor, researcher and concept designer, with a long experience in technology development, moved from Milan to China in 2018 with the aim of developing innovative products.
In China he meets Radu, a professional with a long experience in international trading.
A collaboration begins with Aron, a local entrepreneur with thirty years of experience in the art and decoration sector.
Andrea is constantly connected with a design agency in Milan with which he has worked for several years.
This is how the deeversa® development team is born, a new reality that aims to create innovative products.
The name deeversa® is inspired by the Latin word “viceversa”, which means “the opposite”, and emphasizes distinction and uniqueness; the phonetic pronunciation / diˈvɛrsa / is present in several languages of Latin origin.